Personal Finance Economics

Personal Finance Economics

Literacy and Risk Tolerance

Name, Image, and Likeness

Financial literacy and athletes

Robert Puelz's avatar
Robert Puelz
Feb 15, 2022
∙ Paid

The compensation of college athletes for their Name, Image, and Likeness (NIL) is a story still developing in board rooms, locker rooms, and coaching corners. The economic contributions of athletes to “the brand” are now recognized, and the market is at work. How would you manage your money if you were offered $500,000, which is effectively an exch…

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